Founders - Karine Panosyan, Ani Apitonyan
Activities - Cultural և various tours, festivals, speeches
Location - Republic of Armenia, Artsakh
"Mihr voyage" travel company was founded during the most difficult period of Covid, when the tourism has stopped all over the world. But the founders of the company traveled and organized tours of their heart.One of them is a philologist, the other is a psychologist, the main subject of interest of both is national culture and architecture, and of course archeology. They tell how they found each other and were able to start a business together:
- We often went on trips and events together, and one day, after an adventurous hike, we have decided that we see our work the same way, thus was born what became our daily work, full of love and excitement.
Mihri's tours are full of adventures, colorful impressions, which are immortalized by the team photographer David Makichyan during the tours. And of course we must mention wonderful friends, who are gained after each tour.
"We do not just love our job, we live with it and in it" the women say together.
It was not a difficult job for women to find the own place and role in the abundant market full of travel companies, as the offers of “Mihr” in the existing market were fresh and different, so the company immediately found its customers.
The main task of the company is to discover and introduce the directions and places that are out of the main market or which are of little interest or present them in a new approach.
Thus, some of most favorite places of "Mihr" are Shamiram cromlechs, the sacred city of Kakavadzor, Shativank, Jrapi caravanserai and many other places.
- We go to places that people are not interested in, because the ideas and information about them are also few.
But when you show how amazing things are hidden behind two pieces of rock or under a handful of soil, the interest immediately increases and becomes attractive.
- We do not invent anything, we just present them through our own eyes. And to the question, what is the key to success in any business? they unanimously say․
- Love for work."Mihr" is already a brand, because it includes the ideology that the founding women want to convey a bunch of Sun and a handful of lands from distant history and from where the history of the Armenian people began. And the logo is a symbol of Sun too, which you can see sculpted on the walls of many famous and unknown architectural monuments.
- The name "Mihr Voyage" is already identified with culture and innovations. Our handwriting is different, and we are happy with the result, because that is exactly what we are striving for.
- Our task is to tell about Armenia what they do not know yet, so this is where we focused on developing the brand.
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